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What’s Up With Walmart’s Organic Clothes?

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Tuesday, September 20, 2011

 By Alicia Katz, Social Media Apprentice, Healthy Child Healthy World

Children’s apparel was my passion before my children became my passion. I spent 10 years in the children’s apparel industry from manufacturing to merchandising to retail before becoming a full time mommy. So when one of our Facebook followers, recently asked us a question about organic children’s pajamas, my interest was immediately sparked.

Our inquiring mom, Lori, asked us about Walmart’s Faded Glory Organic pajamas. She was curious about how the garments were dyed, wondering if the ink/dyes are safe and her questions are definitely justified. When you buy an organic product you want to be sure that it’s not just an organic fabric dipped in harmful chemicals. Some synthetic dyes are made with chemicals that have been linked to everything from skin sensitization to occupational cancer.

I went on a Walmart adventure to find some of these organic items and found that although they are all labeled “Organic Cotton Blend,” there is no other information regarding the dyeing process. My efforts to contact Walmart directly for a list of what dyes and finishes are used in their organic clothing line were unsuccessful.

Unfortunately, the USDA & the FTC do not require garments to be made exclusively with organic materials in order to have an “organic” label. In fact, any fabric or garment only needs to be made from some USDA certified organic crops to be labeled “made with organic (x).” So if Walmart’s garments were to be made with an organic cotton blend but dyed with chemicals (and we’re not saying they are), they technically would not be breaking any rules with their labeling.

But don’t give up hope! The tides are changing! This May, the USDA’s National Organic Program (NOP) addressed this very issue. The NOP released a memo stating that processed textile products, including apparel, labeled as “organic” must be certified by a third party, such as the Organic Trade Association (OTA), under NOP standards.

Since most of these production & processing standards apply to foods and not the textile process, NOP labeling is almost impossible for most garments and textile products but the NOP memo does state that “textile products that are produced in accordance with the Global Organic Textile Standard (GOTS), may be sold as ‘organic’ in the U.S. though they may not refer to NOP certification or carry the USDA organic seal.” The GOTS is the worldwide leading textile processing standard for organic fibers. Their standards apply to clothing, fabrics, yarns and more. They cover the production, processing, manufacturing, packaging, labeling, exportation, importation and distribution of all natural fiber products.

Textile products that are labeled as “organic” may:

  • Use label claims that identify specific types of organic fibers
  • Use statements identifying the percentage of organic fibers

Textile products that are labeled as “organic” must not:

  • Use the USDA organic seal unless they are certified in accordance with the NOP regulations.
  • Imply or lead the consumer to believe that the final product is certified under the NOP regulations unless they are certified in accordance with the NOP regulations.
  • Use a combination of both organic and non-organic sources for a single fiber that is identified as “organic” in the final product.

So what does this all mean for shoppers like us? This memo enables organic textile manufacturers to make production and processing claims just as manufacturers of organic foods can. Consumers will be able to recognize the USDA Organic Seal and know that the garment meets the USDA National Organic Program standards. While those garments may be rare due to the lack of apparel processing standards, the GOTS certification labels will help consumers significantly.

Some of the key GOTS criteria for processing and manufacturing include:

  • Organic fibers must be kept separate from conventional fibers through all stages and must be clearly identified
    Toxic heavy metals, formaldehyde, aromatic solvents, functional nano particles, genetically modified organisms (GMO) and their enzymes are prohibited
  • Bleaches must be based on oxygen (no chlorine bleaching)
  • Also dyes that release carcinogenic amine compounds are prohibited
  • Discharge printing methods using aromatic solvents and plastisol printing methods using phthalates and PVC are prohibited
  • Accessory restrictions (e.g. no PVC, nickel or chrome permitted, any polyester must be post-consumer recycled from 2014 onwards)
  • Packaging material must not contain PVC. From 1st January 2014 onwards any paper or cardboard used in packaging material, hang tags, swing tags etc. must be post-consumer recycled or certified according to FSC or PEFC
  • Raw materials, intermediates, final textile products as well as accessories must meet stringent limits regarding unwanted residues

It seems Lori was not the only one wondering what is being used to process our clothing. Research commissioned by Greenpeace International revealed that clothing and some shoes sold by major clothing companies are manufactured with nonylphenol ethoxylates (NPEs). When broken down, NPE’s form toxic nonylphenol (NP) which is a hormone disrupting chemical that can be hazardous, even at the lowest levels. Greenpeace purchased 78 items of from 15 leading clothing companies and found that two-thirds of these items tested positive for NPEs. To read the full report with results, click here: Dirty Laundry 2: Hung Out to Dry.

So what can you do to avoid harmful chemicals in your clothing?

  • Look for GOTS. The GOTS standard for textiles is just as strict as the USDA's organic standard for food.
  • Look for gently used. Recycling clothes is not only cheaper, it’s better for the environment. No new materials, energy or fuel are used when you buy clothing that is already made and it keeps garments out of landfills. Another bonus of recycled clothes is that they’ve probably been washed several times, washing away any chemicals or pesticides that may have been lingering.
  • Trade with friends. Shop in your best friend’s closet and let her shop in yours. It’s a great way to spend time together and you know she’ll look gorgeous in that dress you only wore once. It works just as well swapping kid’s clothes, too!
  • Shop local. You go to the Farmers Markets to support your local farmers, don’t forget to support your local designers and shop owners. They will be more open to questions about how the garments were made and can provide information about where they sourced their fabric.

What’s your advice for finding affordable eco-friendly clothing?

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Photo courtesy Svetlana Larina.

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Posted by Janelle Sorensen  on  09/23/2011  at  04:13 PM

Wow! Thanks for all the extra feedback and advice!! You are such a savvy community - we adore you!

Janelle Sorensen
Chief Communications Officer
Healthy Child Healthy World

Posted by Amy  on  09/23/2011  at  02:24 PM

Liberty: It is possible to buy a mattress that is not bathed in flame retardants. That was my biggest concern when we purchased a crib mattress for my first child. I researched a lot of “organic” mattresses and finally found that a mattress made with wool which is a natural flame retardant was the best choice for us. I purchased mine at organicgrace.com. They also sell full sized mattresses - not just crib mattresses.

I have definately been frustrated trying to find baby/children’s sleep clothing that is not treated with flame retardants. I read that even organic sleepers usually have these chemicals added. I have tried to purchase the close-fitting PJ’s (long underware style) that state they are not treated with flame retardants for my son as he got older, but that doesn’t mean the material doesn’t have other chemicals in/on it. Really hard to win as a parent sometimes.

Posted by Erin N (Lullaby Organics)  on  09/23/2011  at  01:35 PM

Tammy, I agree - there is not a prevalence of physical stores that carry exclusively organic brands that are certified, azo-dye free, formaldehyde free, etc.

Here are 10 family-owned online stores with strictly organic certified clothes (including processing and dyes) and owners who care about all of this as much as you and I do!

1) Lullaby Organics: http://lullabyorganicsshop.com (my store!) :)

2) Peek a Green: http://peekagreen.com

3) Mighty Nest: http://mightynest.com

4) For Your Bugaboo http://foryourbugaboo.com

5) Nature’s Baby Blankets: http://naturesbabyblankets.com

6) Bloume Baby: http://bloumebaby.com (their clothing selection is excellent, although inquire about or skip the 3 sprouts hooded towels they carry - they used to be packaged in vinyl - this may have changed.)

7) Eden Home: http://edenhome.com

8) Organic Bug: http://organicbug.com

9) Our Green House: http://ourgreenhouse.com

10) Maternitique: http://maternitique.com

And some great resource for finding more stores full of truly non-toxic products…and with store owners you can actually call and have a conversation if you have questions:

1) HCHW Trusted Partners list: http://healthychild.org/live-healthy/shop-healthy/all/
2) Green Kids Guide Non-toxic Business Directory: http://greenkidsguide.com/green-kids-biz-directory/
3) Debra Lynn Dadd’s non-toxic biz directory (the “queen of green”): http://debraslist.com
4) Safebaby’s Approved non-toxic vendor list: http://safbaby.com
5) Safemama’s cheat sheets: http://safemama.com

Posted by Tammy  on  09/23/2011  at  12:30 PM

While articles like this are useful in terms of educating people, what I always find lacking is there are no links given to where to buy clothing that is truly organic, dyes and all. Trust me, going to your local stores looking for GOTS certified clothes will leave you pulling your hair out as no one knows what you are talking about and certainly the big chains don’t carry anything like that. So what I’d love to see in addition to the above article is a list of clothing companies with links attached where I can actually find these types of organic clothes.

Posted by Liberty G  on  09/23/2011  at  12:04 PM

Good article - however, two additional concerns:

1.  I have recently been researching mattress toxicity, moved by a query to my organization, Toxics Information Project (TIP).  The greatest problem there, among others, is flame retardant treatments - which are required by law.  One needs a doctor’s order to buy a non-treated mattress.  And this is true even if it is labeled “organic”.  The question - does this not also apply to children’s wear - especially pajamas.  I believe the latter may fall under the same requirement.  (Note:  As a senior citizen, in my many years of life I haven’t met any babies or toddlers who smoke in bed).

2.  Buying used may result in less of the chemicals originally used by the manufacturer.  However, the clothing is almost certainly permeated with rather nasty laundry chemicals, from detergent, bleach and/or fabric softeners.  Many of these contain “fragrance”, a catch term for hundreds of extremely damaging chemicals.  Whether buying used or new, it is imperative that you wash the clothes at least once, preferably several times, in fragrance-free detergent and/or baking soda or vinegar, to detox.


More on this and other household concerns can be found at:
www.toxicsinfo.org/kids/toys/FireRetardantSleepwear.htm
www.oag-bvg.gc.ca/internet/English/pet_204_e_28940.html
http://toxicsinfo.org/TIPS_house.htm

Posted by Erin N (Lullaby Organics)  on  09/21/2011  at  01:33 PM

Great post!  I’d also add formaldehyde to the “watch out for it in apparel” list…and not always just in the less expensive brands that you find at Walmart. Some of the worst offenders include Gap, Old Navy, The Children’s Place, Gymboree, etc. More here: http://www.safbaby.com/formaldehyde-free-baby-and-childrens-clothing-companies

Posted by Betsy (Eco-novice)  on  09/20/2011  at  11:27 PM

Definitely something I have wondered about, esp. when it comes to bedding and pajamas.  I will be looking for the GOTS certification there!  I tend to buy much of my kids’ clothes used (or get them as hand-me-downs).  I’m glad we are moving towards sensible labeling in textiles as well.

Posted by Free Range Mama  on  09/20/2011  at  12:03 PM

The organic “label” is, unfortunately, getting greenwashed since everyone wants a piece of the organic pie.  There are so many reasons to not shop at Walmart (from overseas manufacturing from factories that mistreat their employees and domination of the retail market, to poor wages and benefits for employees and local economy destruction that I would never go near the place even if they had safe organic products. 

The best solution is to shop local as you said, where you can contact a person and find out what dyes are used, how much of the fabric is organic, and where the products were actually made by people who are supporting your local economy.


I love your recommendation to buy secondhand too.  We live in such a disposable society where so many clothes and other products are tossed in the landfill before they are used up. 

Thanks for a good post.

Posted by prAna  on  09/20/2011  at  11:41 AM

Fair Trade USA recently started a pilot program for Fair Trade cotton. You can learn more about the program and organic cotton at http://transfairusa.org/

Posted by Mary Hunt  on  09/20/2011  at  10:55 AM

Excellent analysis. WalMart started the organic trend with yoga wear and since then has influenced the expansion of organic textiles, but you are right, the dye put this into the spin cycle.

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