No one can do everything. Everyone can do something.
These are the words that we live by Healthy Child, as we strive to empower moms with the tools to protect children from toxic chemicals.
Moms everywhere are taking action to protect their children!
Now it’s our turn to honor them.
It’s time to celebrate inspiring American moms dedicated to creating healthier environments for children.
Our Mom on a Mission® campaign is designed to honor those who truly make a difference. Currently in its fifth year, the program aims to recognize all that moms do to make the world a better place as women, consumers, thought leaders and role models for future generations. Every year, we accept nominations highlighting moms who are making a difference from all over the nation. Each month, we highlight a featured finalist who demonstrates the spirit of the Mom on a Mission® program. In the fall, the official “Mom on a Mission®” is chosen through an online voting process and then formally recognized at an event ceremony in her honor.
Do you know a Mom on a Mission®? Are you or someone you know helping transform the industry, getting toxic products off the shelves or educating others on how to raise healthier children? Submit your nomination today!
Read the official 2013 Mom on a Mission® contest rules here.
Why do we specifically honor moms?
As we recognize leaders working to create a safer and healthier world, we realize dads are an important part of the solution. But research shows that it’s mothers who play a powerful role in determining the healthiness and safety of the products and environments that children are exposed to on a daily basis. Moms also help control families purchasing power and market influence. We can’t ignore the facts:
Women make more than 85% of household purchases for their families.
Women control an estimated $7 trillion in purchasing power. That’s half of the U.S. GDP.
The 83 million moms in America control $2 trillion in purchasing power.
Economic research found that 50% of women want more green choices.
Each year, the program continues to grow and we are appreciative to our community for their support, nominations, and of course, the collective voice of moms, dads and caregivers everywhere.